You can get more users to visit your website if you make it to the top five of the search engine results.
How SEO Can Propel Your Business
SEO stands for search engine optimization.It helps small business owners create fast, robust, and user-friendly websites that rank higher in search engines. SEO helps to improve your search engine position organically.

Search engine users do not usually click on the second page of the search result when they look something up online. They are more likely to trust a site that appears on the first page of search engine results.

One of the benefits of SEO is that you don't need to rely on paid advertising for people to be able to discover your website. By having a top position in search results you make it easier for your potential customers to find what they are looking for. Once you have created a page that a search engine finds worthy enough to direct users to, it will continue to attract traffic to your site for months after you have published it.
Another benefit of SEO is that SEO-optimized websites load faster and display the website properly on most devices. Readers or visitors show more attention towards websites that are easy to read, surf and navigate (this means that they are more likely to become loyal subscribers, followers and customers), as opposed to websites that load slowly.